The products of Microsoft are brands in themselves

One of the most premium brands in the IT industry, Microsoft is a household name and a multinational corporation which is one of the largest providers of software and supports a plethora of important computing related products. Founded in 1975, Microsoft is headquartered in Redmond, Washington. Microsoft has a long-term partnership with India which goes back to 1990 when the company set up its operations in the country. The company has contributed to the great Indian IT industry success story from the very start, and aims to keep helping businesses and individuals in India achieve their potential. Unique Quotient Since its inception, the saga of this software giant is always on the rise with every step it takes. Microsoft’s core philosophy is to provide an easy, safe and trusted computing platform. The company influences the life of each and every computer literate. The Microsoft brand, along with its product brands, such as Microsoft Office, Microsoft Windows and others is one of the most recognized, trusted and valuable brands in the world. Microsoft brand has been very close to the heart of India. Competitive Advantage Though Microsoft is a worldwide leader in the software, services and solutions segment, no one can soft-pedal its role in the hardware and entertainment segment. The recent launch of its Surface tablet will define the hardware business of the company. A closer look at the company’s performance reveals that it has also built up a fairly good brand name in the hardware segment. It is considered to be one of the competitive and responsible hardware players. In business, it always stands in good stead to reduce the lead time. Being late in business is tantamount to the demise of business. This has happened to several big brands and companies. But what makes Microsoft a cut above the rest is its being ahead of the completion. Feats Fetched Windows has a mind-boggling market share of more than 90 per cent in desktop and mobile PCs. The advent of mobile computing synchronizes Microsoft’s attempt to take the operating system into the modern era of computing by launching Windows 8. The latest operating system Windows 8 from Microsoft got good reviews. All is well for Microsoft these days. The quality of Windows 8 has been praised and Microsoft has done well to bring the same look and feel to devices from smartphones to desktops. Product Suite * Microsoft Windows * Microsoft Office * Microsoft Servers * Microsoft Dynamics * Windows Phones * Video games Did you know? * In May 2011, Microsoft acquired Skype for US$8.5 billion. * Windows 8 is the latest OS from Microsoft. Download logo.... Download Certificate....