My Brand Book - First Brand Book on ICT Industry

Panasonic India to Launch Eluga Series of Smartphones Taking innovation to a new level, Panasonic has introduced its world-renowned smartphone series ELUGA"to India. Equipped with superior hardware components, the ELUGA smartphone series is known for its design, superior build quality and unique user interface for single-hand operation.   ELUGA U is Panasonic’s first device of the series and has a 12.7cm (5) IPS HD (720x1280) display with Corning Gorilla Glass 3 integrated as an On-Glass solution. It comes with Android 4.4.2 (KitKat) running on the powerful and power-efficient Qualcomm Snapdragon 400 processor featuring quad-core CPU, Qualcomm Adreno GPU and low-power display engine for beautiful visuals, and support for  2GB RAM and 16GB in-built storage. Qualcomm Snapdragon and Qualcomm Adreno are products of Qualcomm Technologies Inc., a wholly-owned subsidiary of Qualcomm Incorporated. The Stylish Play, ELUGA U has been designed keeping in ...

Apple iPod Touch 16GB Fifth-Generation is now available with Infibeam.com. The Fifth-Generation Apple iPod Touch comes loaded with new features to enhance the user experience. It will be available for INR16,900/- only. It has a 4-inch retina display and has a display resolution of 1136x640 pixels and a pixel density of 326ppi. This iPod has been powered by Dual-Core A5 Chip which doubles the power and speed of the iPod. It also has a 5MP iSight Camera that has been equipped with many new three features like point and shoot camera, tap to focus, face detection and a lot more that will make photography experience more exciting. With Panorama user can capture the best sweeping shots....... See More

Expanding its product portfolio further in India, Samsung Electronics has announced the launch of three new smartphones – Samsung Galaxy Star 2, Galaxy Star Advance and Galaxy Ace NXT in India. With the launch of these new devices, Samsung has expanded its sub-10k category to seven devices. Samsung has introduced the new devices with an attractive offer of free internet from Vodafone for the first six months. This data offer of up to 200MB per month will eliminate the initial data cost incurred to the user, giving consumers the liberty to experience internet at no additional cost through Samsung smartphones. Asim Warsi, Vice-President – Marketing, Mobile & IT, Samsung India, said, “Samsung is committed to offer the best in technology and innovative products at an affordable price to the consumers. We believe in cutting across language and data cost barriers to ensure every consumer has access to the world of smartphones. Especially created for the Indian market Galaxy Star ...

S. Rajendran, Chief Marketing Officer, Acer India Brand Value The emergence of new age consumers Internet era has inspired Acer’s tagline ‘Explore beyond limits’.  Its innovative products in flexible form factors are empowering consumer to discover newer computing possibilities and constantly push their boundaries. To explore the unique consumer needs and their imaginations with varied influences of one’s culture and regional boundaries, Acer has put in concerted efforts to provide them with offerings that realize their true inner potential. It is this consumer focus that helps Acer develop revolutionary products that are tailor made to suit these distinctive consumer needs and desires. Brand loyalty...