My Brand Book - First Brand Book on ICT Industry

Lava International  is betting big on the growing demand for VoLTE (Voice over Long Term Evolution) enabled devices by offering VoLTE on 77 per cent of its smartphones. The company has 17 VoLTE handsets out of 22 4G smartphones offered to end consumers and has gained a leading position amongst the Indian handset vendors having maximum number of VoLTE enabled smartphones. Lava with its vision to make reliable technologies accessible, has introduced VoLTE on all its recently launched smartphones. Further, all Lava smartphones which were launched even 9-12 months back will be upgraded to VoLTE in a few months’ time... See More

LAVA International has unveiled the new 9.0 mm Lava Iris 405+ Android smartphone which is an upgrade over the Lava Iris 405. Equipped with a 1.3 GHz dual-core processor and Android 4.2 Jelly Bean OS, the new Iris 405+ offers lag-free graphic-intense gaming experience and seamless multi-tasking. Available in two colours – black and white, the Lava Iris 405+ is 4-inch smartphone with a super LCD WVGA display features 512MB of RAM and 4GB of internal storage which supports a microSD card of up to 32GB. The Iris 405+ has a 5-MP rear camera with 720p HD video recording and flash and has a 0.3-MP front camera for Direct Video Calling. The rear camera features panorama mode, burst mode, smile detection mode and HDR Mode. Connectivity options on the Lava Iris 405+ include 3G, Wi-Fi and Bluetooth. The phone is backed by a large 1400 mAh Li-Ion battery. Hari Om Rai, Chairman & Managing Director, Lava International , said, “Lava Iris 405+ is a mid-rang...

With an aim to  help the existing 2G users to upgrade to 3G technology,  LAVA International has launched its Lava 3G 402+ Android smartphone with enhanced performance backed by significant hardware and software upgrades. This upgrade to the phone is designed to bring the fastest internet access to the masses. Lava 3G 402+ smartphone is powered by a fast 1.2GHz dual-core processor along with 512MB of RAM, an upgrade from 256MB in 3G 402 along with a 4GB ROM increased from 512MB. It features a 3-mega pixel camera and a VGA front camera for video calling. The phone runs on Android v4.2.2 (Jelly Bean) operating system and comes with a 10.2cm (4.0 inch) WVGA screen. It is packed with a large Li-Ion battery with 1500 mAh capacity for extended battery backup on 3G usage. It has GPS/Wi-Fi/Bluetooth connectivity options. The smartphone's intuitive applications such as "Shake to Connect” or "Keyboard Magnifier", promise to make the user's experience...