My Brand Book - First Brand Book on ICT Industry

While addressing a gathering which was adorned by top Silicon Valley CEOs, Prime Minister Narendra Modi has announced his plans to create more Wi-Fi hotspots. This plan includes 500 railway stations across India. It will be done in collaboration with Google. The Indian Railways brings more than 13 million riders a day to more than 7,000 stations spread across 67,000 miles (108,000 km) of track. And that the lifeline is about to get a small digital upgrade that should help keep people connected.... See More

Prime Minister Narendra Modi, during his Silicon Valley visit, has invited Apple CEO to take part in his “Make-in-India” project by setting up its manufacturing unit in the country. As per the sources, Apple CEO Tim Cook has responded positively. Apple’s largest handset manufacturer, Foxconn has also decided to set up a manufacturing base in India. Cook has expressed his great desire to be a partner in the Prime Minister’s Digital India initiative, which, he thought, was a transformative initiative and could be a real game-changer in India.... See More

Top IT Brand in The Category Of Hardware : ADATA The X-Factor ADATA has always been keeping an eye on the changing business scenario and has been adapting to it accordingly. E-commerce in terms of business and mobile computing in terms of technologies are the two key emerging and fast-growing realities in India, according to ADATA. Internally, the company has already had its mechanism to cater to the e-commerce business and today it proudly states that ADATA has been having satisfactory results so far. Its products are backed by an equally overwhelming service and, above all, marketing activities have helped its products to be placed in some of the leading e-commerce portals. On the other hand, it is equally working very strongly with channel partners as well. To cater to both the segments, ADATA has demarcated some specific SKUs for e-commerce and channels separately that have yielded excellent results for the company. MEMORY COMPANY A customer-centric approach ...

Acer is taking concrete steps to drive sales in India which is a strategic growth market for it. Acer ensures that variants of its existing products lineup reach semi-urban towns and cities so that they get to extract true value-for-money from their INVESTMENTS on its products. Acer is expanding its product portfolio into strategic product segments like ultra-flexible 2-in-1 mobile PCs featuring the functionality of tablets and full-fledged Notebooks. Further, it will phase in more high-performance mobile desktop replacements for business and for the booming gaming market. PC and Notebook for SMB Boosting business via social media Acer™s social media strategy is not confined to only leveraging the platform as a means of promoting a product or pushing boxes. Its digital mantra has always been, To be in touch with our consumers. So it covers different aspects of support, experience with the brand and also increases the potential of refining its products…. See More

VMware has announced new End-User Computing innovations for universal application delivery and device management to help organizations transform business processes and deliver a more user- and application-centric experience. VMware End-User Computing solutions help customers bridge from the traditional world of client-server technologies to the new world of mobile-cloud technologies that deliver greater agility, seamless access across user devices and enhanced security. Moreover, with the expertise to help businesses accelerate the upgrade to Microsoft Windows 10 and achieve business mobility, VMware End-User Computing solutions will deliver consumer-grade simplicity, platform heterogeneity and accelerated application delivery for unified endpoint management.... See More