My Brand Book - First Brand Book on ICT Industry

To redefine the smartphone experience with technologies including HTC BlinkFeed, HTC Zoe and HTC BoomSound,  HTC  has released a compact version of HTC One. The new version is named as  HTC One mini . Distilling the iconic design of the HTC One, this new addition to the family combines a 4.3” display and powerful dual-core 1.4 GHz processor. It runs the latest version of Android with HTC Sense, bringing HTC’s flagship mobile experience to style-seekers who demand premium looks and performance. Faisal Siddiqui, Country Head, HTC India , stated, We are proud to be behind the market’s leading smartphone and now, with the addition of the HTC One mini, the best smartphone family in the world. The HTC One mini embodies everything that makes the HTC One a success on a smaller but equally eye-catching scale. The smartphone sports a 4.3” High Definition 720p screen, the HTC One mini boasts HTC’s unrivalled design credentials. Available i...

Extending its acclaimed Desire series in India,  HTC  has launched the  HTC Desire 500 . A powerful mid-range model featuring a 1.2GHz quad-core processor, HTC Blinkfeed and Video Highlights, which collates your images into a 30-second themed video reel, the HTC Desire 500 is designed for those who demand a superior mobile experience at an affordable price. “The Desire range has become renowned for bringing a premium mobile experience to the mass market. This particular model, the Desire 500, is no different. It is perfect for people who are always-on-the-go, it enables powerful multitasking and live-streaming of important and interesting information, and it boasts an excellent camera and that bring your important moments to life,” said  Faisal Siddiqui, Country Head, HTC India. The HTC Desire 500 brings HTC’s acclaimed BlinkFeed to the Desire range. Transforming the home screen into a customisable stream of live informa...