The 5GHz wireless transmission technology and 5.6mm keyboard series BLADE.| Brand book

Michael Tsang
President & Managing Director
Rapoo Technologies Ltd. 

Looks like this peripheral company Rapoo has made it a habit of always being an edge over with its brilliant products from the very beginning. As one of the most influential brands in the current Chinese market, Rapoo was listed on Shenzhen Stock Exchange in May 2011. In order to provide more users around the world with access to their products and services, Rapoo launched its global market strategy in 2011.
Sunil Srivastava
India Sales & Marketing Manager
Rapoo Technologies Ltd.
RAPOO established in 2002, was founded by Michael Tsang as an ODM provider in China. It announced its first 2.4G wireless mouse (7100) in 2007 which created record sales of 100,000 units in one month. In 2008, Rapoo launched its first “plug-and-forget” nano receiver for wireless products and introduced Blue-ray Engine Mouse with prolonged battery life. It successfully developed the innovative front engine technology in their Wireless Laser Gaming Mouse V8 with 5000dpi and unveiled the first mouse with replaceable cover (3700), first 3-in-1. 
Unique Quotient
Rapoo has under its belt the legacy of 10 years of strong, innovative, successful R&D and advanced manufacturing facility. Rapoo is a lifestyle wireless brand and likes to share specialized wireless product range with customers and channel partners, and to do this it will be using Branding as one of the main option and way. Rapoo is constantly striving to reach more and more people around the world with its unique wireless enjoyment and created a brand-new wireless lifestyle in order to achieve this mission.
Competitive Advantage
With a fashionable, innovative design and reliable quality products, Rapoo is confident that its customers/partners will effectively follow its trail. Rapoo respects its partners and look into its demands and requirements, and try its best to support them here in India. With a better margin and support structure, Rapoo now believes that more and more partners will follow it, and become Rapoo-authorized partners.
Feats Fetched 
Integration of most advanced technology with fully robotic manufacturing facility is Rapoo’s core competency which enables it to produce the products which matches with the need and requirements of consumers. All this gives Rapoo the confidence to proceed successfully on its mantra of “Wireless Your Life”. Going according to this philosophy, “Wireless Your Life”, Rapoo promises to bring a complete new mindset to the Indian customers to convert them to use more wireless products instead of wired by introducing more and more fashionable, innovative and user-friendly wireless products in India. 
Product Suite
* Wireless Keyboard (5.6mm thickness, the world’s thinnest from keyboard series from Rapoo’s stable) 
* Wireless Mouse (7100P world’s first mouae with 5GHz Wireless transmission)
* Wireless Combo (set of keyboard + mouse)
* Wireless Headest (wireless-cum-wired)
* Wireless Headphone ( wireless-cum-wired)
* Portable Bluetooth Speaker
Did you know?
* The brand name RAPOO itself has a very unique meaning of “Brightness & Endless Energy” and has been taken from three different elements RA+PO+O, where RA stands for substance Radium which is the symbol of Endless energy, Ambitions and Innovation, PO stands for God Apollo who is the symbol of Brightness and Sustainability, O has been added for smooth pronunciation.



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