Pega Launches Ethical Bias Check To Help Prevent AI Discrimination

Pega Launches Ethical Bias Check To Help Prevent AI Discrimination: Pegasystems Inc. (NASDAQ: PEGA), the software company empowering digital transformation at the world’s leading enterprises, today announced Ethical Bias Check, a new capability of Pega Customer Decision Hub™ that helps eliminate biases hidden in the artificial intelligence (AI) driving customer engagements. The feature flags possible discriminatory offers and messages generated by AI across all channels before they reach the customer.


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