My Brand Book - First Brand Book on ICT Industry

BenQ has announced the launch of its new 3D Full HD projector MH680 featuring contrast ratio of 10000:1 and brightness level of 3,000 lumens. The projector demonstrates the finest details in varied lighting situation supporting Blu-ray 3D playback and features SmartEco Technology with 70% less-power consumption. The projector supports Full HD, as well as other video formats, including 480p, 576p, 720p, 1080i and 1080p,  giving you the flexibility to present in the latest video formats with Full HD quality. Another key highlight for MH680 is the Wireless Display with Wi-Fi dongle being used into the USB port to display content from your compatible computer, iPhone, or tablet using the WiDi feature. The USB display offers plug-and-play convenience of USB connection with automatic resolution detection and extension support for multi-projection display. The file types supported are JPEG, JPG, BMP, Excel, Word and PowerPoint. MH680 can offer lower maintenance cost...

Domestic handset maker Intex has introduced new Aqua Curve smartphone . This nifty, Dual-SIM smartphone comes with a black cobblestone back panel with Baby Skin painting in three vibrant colours- Red, blue and black; that give it a touch feeling while holding. Aiming to be a suitable partner for youngsters who like to keep it hip and stylish, the phone is a classic mix of useful applications and appealing aesthetics. Aqua Curve packs a 5-inch One Glass Solution-based curved display featuring qHD (960 x 540 pixels) resolution, making it the first Indian handset to feature a curved display. Sanjay Kumar Kalirona, Business Head, Mobile Division, Intex , said, “Aqua Curve is a smartphone for next-generation mobile phone users who like to make their own style statement and prefer to stay connected, while on the go. This phone is a perfect blend of style and technology.” Laden with exciting applications, “Shake Screenshot” is another interesting feature of this sm...

Top Notch Infotronix, under the brand "ZEBRONICS" , has extended its lineup of speakers in the Sound Monster range with its latest model - ZEB-T7400RUCF Tower Speaker system . Dubbed "Bring Home the Party", the new speaker is housed in full wooden enclosures for a base-heavy immersive music experience. The high-gloss piano black front panel and chrome trims gives it an elegant look, while a natural wood finish on the box would complement the décor of any living room or bedroom. The speaker system is designed such that it can be positioned anywhere in the room for 60 watts (RMS) of full, three-dimensional concert hall sound and become the centre of attention at any family occasion, providing a DJ ambience. Audiophiles will love the high-quality sound coupled with multiple functionality that includes dual-mic karaoke function (wireless microphone is part of the package). Dual 8-inch drivers for low-range, 4-inch drivers for mid-range...

MTV India and Swipe Telecom have taken their partnership ahead by launching a lighter version in the Tablet PC range – MTV Slash 4X . This 7-inch Quad-Core Tablet PC, MTV Slash 4X is embedded with the technology of OGS that makes the device further slim and enhances its ergonomics, with a powerful 1.3 GHz Mediatek Quad-Core processor. The performance is further enhanced by 1GB RAM, making it faster than the previous version. It is also supported by Android 4.2.2 Jellybean OS, adding to a smooth and uninterrupted user-experience. The Dual-SIM MTV Slash 4X comes with a 2MP primary camera and a 0.3MP front camera. It has ample storage capacity with 4GB inbuilt memory which is expandable up to 32GB. Other features include 3G, Wi-Fi and GPS, making it suitable for users with high data consumption. It runs on a powerful 3000 mAh battery. MTV Slash 4X offers two new pre-loaded MTV apps, namely “Count your drinks” and “This Day in Music”, apart from t...

HTC has announced the launch of 5.9” smartphone - HTC One max . The phone is enhanced with features such as fingerprint Scan, BlinkFeed, Zoe and BoomSound combined with the new HTC Sense 5.5. The addition of the HTC One max means that we now have an HTC One phone for everyone. The family has been built on quality and game-changing innovations and the HTC One max is certainly no exception. The upgrade to HTC Sense 5.5 will provide our most amazing mobile experience yet, with the HTC One max delivering the size and power required to do everything you want, and more, without compromise, said Faisal Siddiqui, Country Head, HTC India . The HTC One max also features full HD1080p display, 2.1MP front-facing camera and quad-core 1.7 GHz CPU enabling jaw-dropping performance, ultra-vivid videos and booming sound. The 16GB or 32GB onboard memory can be expanded with the microSD card slot. Additionally, 50GB of additional free Google Drive online storage i...

Manish Mahotra, Marketing Director, Belkin India Private Limited From a humdrum garage to across the globe, spins the success route of Belkin. The company has since then grown and has even made it to the Inc. magazine’s list of 500 fastest-growing private companies in the US. Belkin plays across a wide range of product categories that are meant to make life convenient at home, in office and on the go. From Smartphone and Tablet accessories to AV cables to Networking & entertainment products it meets a wide range of consumer needs. Belkin strongly believes that with the new technology, there is also a need for accessories to go with it that enhance the user experience to next level. Since nearly everyone of every generation has technology as part of their lifestyle, Belkin has become the accessory provider for everyone. Belkin’s partnerships with Apple & Samsung has helped in it’s growth. It’s Indian subsidiary starte...

Canon India(NYSE:CAJ) has introduced the latest of their enthusiast "G" Series - the PowerShot G16 camera in India designed especially for newcomers and enthusiasts. The PowerShot features a DIGIC 6 processor coupled with a new 12.1 MP High Sensitivity CMOS sensor, enabling the user to shoot Full HD1080p video at 60p. Its high speed AF greatly improves focus speed by shooting 12.2fps continuous shooting in (at) full resolution and 5.7 fps with AF. The PowerShot G16 also features built-in Wi-Fi, artistic HDR Scene Mode , a zoom range of 5x, with a focal range of 28mm-140mm and this is expandable to 10x using Canon’s new ZoomPlus feature. Another feature of the PowerShot G16 is the new Star Shooting modes, for users who like to take photos and videos of night skies.  PowerShot G16 takes imaging to the next level by improving on existing creative filters. Featuring the new Background Defocus feature, the camera can produce the “bokeh” effect. It does...

Keeping in view the growing mobile internet penetration and data usage in India, Vodafone India has announced the launch of a 3G USB Dongle, Vodafone K4201 with data transfer speed up to 21.1 Mbps, at a pocket-friendly price of just Rs.999/- for its postpaid customers. Vodafone K4201 3G dongle supports all major Operating Systems like latest Window 8, Mac, Linux, Fedora and Ubuntu. For subscribers who want to store the data as well, this Dongle provides MicroSD card support with expandable memory of up to 32GB. Vivek Mathur, Chief Commercial Officer, Vodafone India , said, “With the growing penetration of data, there is a constant demand for high-speed connectivity. The launch of Vodafone K4201 3G dongle, with consistent connectivity and up to 21.1 Mbps superfast data transfer caters to this demand for high-speed mobile data services.” The software features of the Dongle include new Dialer with enhanced user support functionality such as Helpline number on dash board...

DIGISOL has introduced its 300Mbps Wireless Router, DG-HR3400 for home network. The DG-HR3400 wireless router can provide better wireless signal for the user’s network than previous generation technology.DG-HR3400 uses antenna technology to transmit multiple streams of data which enables you to receive faster/ better wireless signals. The wireless router includes QoS (Quality of Service) prioritization technology that analyzes and separates multiple data streams based on sensitivity to delay, enabling multiple applications to stream smoothly across your network at the same time. It supports wireless 802.11b/g/n and security protocols like WEP, WPA, WPA2. This wireless router has a Quick Set-up Wizard, which quickly configures your new wireless router to get it up and running in minutes. The DG-HR3400 wireless broadband router supports WPS (Wi-Fi Protected Setup), which simplifies wireless client set-up procedures (using push button), so that ...

Global innovator and manufacturer of graphics cards, mainboards, mini-PCs and accessories, ZOTAC International has released the new ZBOX nano ID67 series. The new ZOTAC ZBOX nano ID67 series incorporates the latest Intel Core i3 4010U processor for great day-to-day performance and excellent energy efficiency. Carsten Berger, Senior Director, ZOTAC International , stated, “Our engineers continue to boost performance of our ZBOX mini-PCs. The latest ZBOX nano ID67 series raises the bar for CPU and GPU performance for that class and form-factor. It is amazing what kind of performance we are able to extract out of such a tiny form-factor.” Intel HD Graphics 4400 enhances the ZBOX nano ID67 series with high-definition video decoding acceleration and DirectX 11 compatibility for stunning video playback and snappy system response of GPU-accelerated applications. A trio of networking technologies – Gigabit Ethernet, 802.11ac and Bluetooth 4.0 – ensure the ZOTAC ZBOX nano ID...

Prema Sagar, Principal & Founder, Genesis “We focus  on integrated  communication campaigns which deliver real measureable impact to clients. Helping our clients navigate the changed communications environment and bringing to life their purpose are at the heart of our commitment to being more to our clients. We aim to be the leading ideas-driven, results-oriented communications firm in the world. That commitment inspires us in our pursuit of excellence as we work at being more strategic, more creative, more evidence-based and more rigorous in delivering quality implementation. Our integrated communication campaigns across brand and consumer, corporate and financial, telecom and technology as well as health and wellness practices use an evidence-based approach, combining data-driven strategy with creativity and flexibility to offer effective and measureable programmes across industries, geographies and specialties”

Most Trusted Company of the year 2013 In The Category of Network Attached Storage : Buffalo  Most Trusted Company of the year 2013 In The Category of Network Attached Storage : Buffalo

Most Trusted Company of the year 2013 In The Category of Networking across Storage and Data Center : Brocade Communications Most Trusted Company of the year 2013 In The Category of Networking across Storage and Data Center : Brocade Communications

Most Trusted Company of the year 2013 In The Category of Smartphone and Wireless Innovation : BlackBerry(RIM) mybrandbook.co.in/plugins/download.php?filename=BlackBerry-RIM.jpg

Most Trusted Company of the year 2013 In The Category of Connectivity and Accessories Privider : Belkin India

  ASUS has announced Transformer Book Duet TD300, PadFone Mini, VivoTab Note 8, ZenFone 4, ZenFone 5, ZenFone 6 at CES 2014. Transformer Book Duet (TD300) allows users to switch between Windows and Android in either laptop or tablet modes in just four seconds - and with just a single push of the Instant Switch button or a virtual key on the tablet. With a powerful Intel Core i7 processor at its heart, Transformer Book Duet runs up to twice as fast as existing tablets based on ARM processors.  ASUS SonicMaster technology and two speakers ensure that Transformer Book Duet delivers incredible audio for immersive entertainment. PadFone mini is a beautiful 4-inch smartphone that transforms effortlessly into an elegant 7-inch tablet. PadFone mini comfortably fits the palm for an instantly expanded view on a glorious 1280 x 800-pixel display - even better than HD. VivoTab Note 8 is a Windows 8.1 tablet featuring a professional Wacom d...

Oplus has announced the launch of 7" Tablet XonPad7 with 3G Calling . The event also saw the cementing of a new partnership between Oplus and Snapdeal.com which will make Oplus products available online as a part of this association. The XonPad7 is powered with a Quad Core 1.2GHZ (28NM) processor and a 1GB DDR3 RAM. The configuration allows for easy multi-tasking. It features a 7-inch, 1280 by 800 multi-touch IPS display, a 5-mega pixel back camera with auto-focus capability and a 2-mega pixel front camera. It also features connectivity options such as 3G Calling, Wi-Fi, WCDMA, Bluetooth HSPA+, GSM, GPRS, EDGE and Micro USB. Ranadip Kundu, Sales Director, Oplus , said, “We are very positive about the demand for the XonPad7 which offers our patrons a Tablet experience second to none. It is a great opportunity for us to tie up with India’s largest marketplace, Snapdeal.com. The exclusive partnership is sure to...

Sara Gourlay, COO, IPAN H+K Strategies “The whole PR industry is on a digital bandwagon at the moment and while I don’t deny for a second that digital is one of many important channels to reach the end user.For me the most important factor affecting the PR industry is the lack of talent.  We need to be encouraging creative and curious minds into the industry and then once in consistently challenging them to push themselves to innovate for their clients.Every client has a right fit agency and that fit will be made up of a number of different attributes.  Some agencies are great for scale and number of people but might not deliver on the insight and intellectual side.  Some agencies are sector specialist, it will all depend what the client’s needs are at any given point in its development and the environment they operate in.”

Nokia has announced the launch of two new Lumia devices, the Nokia Lumia 1320 and Nokia Lumia 525 in India. The new Nokia Lumia 1320 is perfectly suited for entertainment and productivity, with a 6- inch screen and the latest software advancements for Windows Phones. The Nokia Lumia 525 is Nokia's affordable Windows Phone 8 smartphone that delivers a rich selection of high-end innovations and experiences taken from premium Lumia smartphones. Viral Oza, Director – Marketing, Nokia India , said, “With its large screen, warm and playful design and our rich imaging experience, the Nokia Lumia 1320 is an integral addition to our Windows Phone portfolio. It looks to further expand our innovation offering by bringing the best Lumia experiences from Nokia and the latest from Windows Phone to a large screen smartphone, at a more affordable price.” The Lumia 1320 features many high-end Lumia innovations on a large 6...

Intex has announced the launch of its Octa Core processor phone "Aqua Octa" which is powered by MediaTek. This dual-SIM smartphone comes laden with a 6-inch capacitive touch OGS HD display that provides a 720X1280 resolution. The phone is studded with 13MP rear camera with autofocus and also flaunts a 5MP front camera. Running on Android 4.2.2 Jelly Bean, the smartphone gives its users an ease of connectivity via Micro 5 Pin port, Bluetooth, Wi-Fi, 3G, EDGE, GPRS and WAP. It gives a high-resolution video playability and support various video formats such as 3GPP, 3GP, MP4 and AVI and can play 60 FPS video files. Talking of battery, the phone comes loaded with 2300 mAh marathon battery that provides up to 6 hours of talk-time and 180 hours of standby. Sanjay Kumar Kalirona, Business Head – Mobile, Intex Technologies (I) Ltd , said, “The launch of ‘Aqua Octa’ reinforces our brand’s promise to bring premium smart devices at the leading edg...

LAVA International has unveiled the new 9.0 mm Lava Iris 405+ Android smartphone which is an upgrade over the Lava Iris 405. Equipped with a 1.3 GHz dual-core processor and Android 4.2 Jelly Bean OS, the new Iris 405+ offers lag-free graphic-intense gaming experience and seamless multi-tasking. Available in two colours – black and white, the Lava Iris 405+ is 4-inch smartphone with a super LCD WVGA display features 512MB of RAM and 4GB of internal storage which supports a microSD card of up to 32GB. The Iris 405+ has a 5-MP rear camera with 720p HD video recording and flash and has a 0.3-MP front camera for Direct Video Calling. The rear camera features panorama mode, burst mode, smile detection mode and HDR Mode. Connectivity options on the Lava Iris 405+ include 3G, Wi-Fi and Bluetooth. The phone is backed by a large 1400 mAh Li-Ion battery. Hari Om Rai, Chairman & Managing Director, Lava International , said, “Lava Iris 405+ is a mid-rang...

Technology and Gadgets has launched a CPU cooling fan - TAG 200 that is compatible with most Central Processing Units (CPUs) . TAG 200 CPU cooling fan dissipates the heat and assures optimum airflow which promotes efficient cooling of the Central Processing Unit (CPU). TAG 200 CPU cooling fan is made with 250g high-grade copper riffle bearing and plates that provide low-noise heat transfer away from the CPU. The fan reduces the heat generated within the CPU and cools the processor. The fan speed of TAG 200 is approximately 3,500 RPM +/-10% with 12V DC rated voltage that keeps the system cool for longer durations. Vikas Gupta, CEO & Founder, Technology and Gadgets (TAG) , said, " TAG 200 CPU cooling fan is the effective way to cool down the processor and protect it from overheating. TAG 200 CPU cooling fan effectively and efficiently ventilates the heat generated from the CPU, and actively cools the processor. The high-grade bearings use...

Nokia has showcased the next generation of Nokia Asha smartphones . The new Nokia Asha 502 has been launched in India and the range soon be extended with two new smartphones set to be launched over the next month – Asha 500 and Asha 503. Building on the success of the Nokia Asha 501, the new Asha smartphones continue to push the boundaries of affordable smartphone innovation with a unique layered design with “crystal clear” effect, smarter imaging with one-swipe access to camera and one-touch photosharing as well as a more social and personalised Fastlane. The new Nokia Asha 502 launched comes with a 5-mega pixel camera with LED flash, a pioneering accomplishment for a phone at its price range. As part of an exclusive operator offer, Asha 502 users on Idea networks can avail Free 2G internet service of up to 500MB per month for 3 months.      “After the overwhelming response received by Nokia Asha 501 in the Indian market, we are now expandi...

Gionee Smartphones has announced the launch of its new flagship Smartphone ELIFE E7 in India. ELIFE E7 is powered by the Qualcomm Snapdragon 800 processor a 2.2GHz quad Krait CPU and runs on Android-based operating system AMIGO 2.0. It is designed specifically to bring the technology of professional digital cameras to smartphones with a best-in-class lens and a breakthrough image sensor. The Gionee ELIFE E7 possesses a 16MP rear camera and 8MP front camera. It is equipped with the latest third-Generation Gorilla Glass which is twenty times more scratch resistance than regular classes and twice as durable as the second-generation of Gorilla Glass. The sensitive ELIFE E7 touchscreen is also responsive to gloves, wet hands, and keys to ensure photographers can take pictures in any weather and any situation. It comes with built-in 12 Levels of Auto Beauty feature to ensure that the user will always look flawless in every picture. "We designed ELIFE E7 with ...

Created with the vision of providing "never before experienced quality standards" to every customer, Atom Mobiles has announced the launch of three new Smartphone’s models - ATOM Supremus , ATOM Ultimus and ATOM Maximus .  Atom Mobile enters the Indian smartphone market to evolve intelligently and realistically in the current scenario of smart gadgets. The company aims to bring in premium products at a wallet-friendly price along with highest level of thought and craftsmanship in every Atom product. All the three handsets are equipped with the latest 1.5 GHz MediaTek processor model MTK-6589T and they all operate on Android Jelly Bean operating system, v4.2.1. The Supremus comes with an MRP price of Rs.19,999, Ultimus with MRP Rs.22,599 and Maximus with MRP Rs.27,999. Additionally, as an introductory launch offer ATOM is also giving its customers free accessories worth Rs.7,500 with each phone, these accessories include a 4000mAh Power...